Kinetiq Core

Focused brands.
Shared platform.

Kinetiq Core is the parent company behind specialist strength-training products. We build focused brand experiences on top of a shared digital platform.

Company

Kinetiq Core Ltd owns and operates specialist training brands.

Platform

Kinetiq Engine provides the shared backbone for programmes, movement data, progress tracking, and digital delivery.

Current Brand

Lifty at Fifty is the current public consumer brand, focused on strength training for adults over 50.